The Man Who Manipulated Your World

“The conscious and intelligent manipulation of the organised habits and opinions of the masses is an important element in democratic society.  Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.

We are governed, our minds moulded, our tastes formed, our ideas suggested, largely by men we have never heard of.”

Edwards Bernays

Edward Bernays, author of “Propaganda”, and nephew of Sigmund Freud, is the person largely responsible for the way are still manipulated as a society today.  He helped shape our lives into consumerist ones, where all we know to be true is that what “experts” have told us is so.  And I think you’ll agree, it’s not going too well for anyone excepts those making profit, right?

“The newer salesmanship, understanding the group structure of society and the principles of mass psychology, would first ask, ‘Who is it that influences the eating habits of the public?’  The answer, obviously is: ‘The Physicians’.  The new salesman will then suggest to physicians to say publicly that it is wholesome to eat bacon.  He knows as a mathematical certainty, that large numbers of persons will follow the advice of their doctors, because he understands the psychological relation of dependence of men upon their physicians.”

Edward Bernays

If you’re made to feel scared or ignorant enough, you can and will be sold anything they want you to buy.  Fucking terrifying but incontrovertibly true.